Actinic Appoints Director of Product Development

West Byfleet, Surrey, 24 July 2008 – Actinic, the award-winning developer of ecommerce and EPOS software for small and medium businesses, has appointed Ben Dyer to the newly-created position of Product Development Director. Ben will lead the development of Actinic’s growing portfolio of ecommerce and retail applications.

Actinic CEO Chris Barling expands on why the post has been created: “There are significant changes taking place in ecommerce at the moment. This is a key strategic appointment that will help Actinic to respond to these changes, push forward future product developments and retain our leading position in the market.”

Ben joins Actinic from Xyratex, where he was an IT program manager responsible for browser-delivered software services.

Prior to this he worked for BSkyB and BAE Systems. At BSkyB he was part of the team responsible for relaunching SkySports.com and its supporting infrastructure. He also worked on some of the original ‘red button’ interactive television services.
At BAE Systems Ben won Apprentice of the Year in 1997 and first became involved in professional software development. He was responsible for writing one of the first country-wide intranet systems, with a total user base of over 30,000 people.

Ben comments, “I’m highly passionate both about the ecommerce and technology sector and I am delighted to be joining the talented organisation at Actinic. I am looking forward to helping build on its excellent reputation."

Ben Dyer is thirty years old and married with one daughter. He lives on the Isle of Wight and is a sailing and water sports enthusiast.

Actinic
Globe House, Lavender Park Rd, W Byfleet, KT14 6ND
Bruce Townsend, marketing manager of Actinic. Tel 0845 129 4800, btownsend@actinic.co.uk

PR: Jane Lee, Dexterity. Tel +44 (0)1273 470199

Hi-res photo of Ben Dyer available from Dexterity

About Actinic
Founded in 1996, Actinic (www.actinic.co.uk) is a British company specialising in helping small and medium retailers trade, both online and offline, using its ecommerce and electronic point of sale (EPOS) packages.

Actinic offers ecommerce products for web designers and self-builders, including both web-based and desktop solutions. The range includes Actinic Enterprise, Actinic Business, Actinic Catalog, Actinic Express and Actinic Designer. Actinic powers more UK ecommerce sites than any other company. Research shows that over 50% of SMEs using packaged software to run their e-stores use Actinic. Some better known Actinic users include the Royal Opera House, Land of Leather, Lexmark and the Royal Navy.

Actinic EPOS systems give a comprehensive feature set that is straight forward to operate at great value prices. The range extends from a low cost, single till installation for the smaller store, to integrated multi-till and multi-site systems with head office functionality for centralised product, stock and price updating and reporting.

Actinic solutions can be implemented by the user, through a network of third party specialists, or by Actinic itself through its Business Services division.

Trademarks: Actinic, Actinic Catalog, Actinic Business and Actinic Designer are registered trademarks of Actinic Software Limited.

This release was published on openPR.