Press Releases from Caslon (6 total)
Kodak Supports PODi’s 2012 AppForum Digital Printing Conference as a Gold Spon …
Rochester, NY — November 15, 2011 — PODi, the Digital Printing Initiative, has announced that top industry innovator Kodak will be a Gold Sponsor at the AppForum, the industry’s leading international digital printing conference, http://www.AppForum.org, January 23 – 25, 2012 at Tropicana Las Vegas. PODi also welcomes HP and CGS as Silver Sponsors along with Convertible Solutions and Page Technology as AppForum Bronze Sponsors.
"Kodak is pleased to be a Gold…
New Resource Centers Help Service Providers Generate Leads & Increase Sales
Online tool leverages rich content from PODi and Caslon research libraries to help service providers establish thought leadership and draw customers to their websites
Rochester, NY — March 2, 2011 — PODi, the Digital Printing Initiative, announces a new concept in lead generation and prospect nurturing, the Resource Center. Designed by PODi Affiliate Caslon & Company to give marketing/print service providers a powerful sales tool, Resource Centers are content-rich microsites that…
PODi Releases 2011 Digital Printing Case Studies
Rochester, NY — February 22, 2011 — PODi, the Digital Printing Initiative, has published the first edition of its 2011 Digital Printing Case Study Collection. The twenty-seven new case studies cover eight vertical markets and bring the database total to more than 450. They highlight the expanding importance of relevant cross-media marketing, with improved results driven by integrating digital print, social media, mobile, email, and online channels
“There are a number…
PODi 2011 Best Practices Award Winners Announced
Annual competition for outstanding innovation in digital printing honors best applications for Direct Marketing, Marketing Resource Centers, and Self-Promotion
Rochester, NY — January 4, 2011— PODi, the Digital Printing Initiative, has announced the 2011 winners of the PODi Best Practices Awards for digital printing. These prestigious awards recognize outstanding examples of digital printing and relevant marketing strategies. The winners will present their campaigns and receive their awards at the AppForum…
Print-on-Demand Experts Assemble at PODi’s AppForum to Present New Strategies …
Print-on-demand is just approaching market maturity. As a strategy, POD presents solid growth opportunities for digital printing. Top POD practitioners and experts will be featured speakers at PODi’s AppForum conference.
Rochester, NY — PODi, the Digital Printing Initiative, leads the way in providing innovative business strategies and support for every company that uses digital printing or owns a digital printing press. The AppForum digital printing and direct marketing conference, http://www.AppForum.org…
PODi Partners with Tissot Swiss Watches to Highlight New Print Technologies in 2 …
PODi's AppForum is the leading event for digital printing industry innovators who come to learn the latest marketing trends and technologies. This year's event marketing includes augmented reality, and personalized QR codes and landing pages.
Rochester, NY — November 30, 2010— PODi, the Digital Printing Initiative, is using the latest digital technology in its marketing for the 9th annual AppForum digital printing conference, http://www.AppForum.org January 31 - February 2, 2011…
