Press release
Sine Qua Non bolsters capabilities with integrated PR and Communications division
Henley-on-Thames, UK – Wednesday 26 November 2008 - Specialist technology marketing company Sine Qua Non International Ltd has today announced a significant enhancement to its growing business with the introduction of a fully integrated Public Relations and Communications arm to bolster its established sponsorship, hospitality and event capabilities.Sine Qua Non is also pleased to announce the appointment of experienced PR and Communications professional Chris Hughes in the role of Communications Manager to head up the new PR division.
Sine Qua Non has proven expertise in its field working primarily with technology companies who want to maximise their investment in global sponsorship arenas.
Claire Ritchie, Managing Director of Sine Qua Non International Ltd said:
“We are extremely pleased to be in a position to strengthen Sine Qua Non International yet further with the establishment of a specific PR and Communications arm to work in harmony with our successful sponsorship, hospitality and event divisions.
“PR and Communications are an integral and essential means to maximise and leverage any brand’s involvement in high profile sponsorships. Both facets can really boost the potential return on investment that companies can make through their involvement on a public stage, something that is especially crucial in today’s economic climate.
“We are especially happy that Chris Hughes has joined us in the new position of Communications Manager and we are sure that he will make a substantial contribution to the continued growth of Sine Qua Non together with our existing team of experts. He brings with him an enviable range of experience, having worked in with technology-driven corporations since 2001, including over five years with Toyota in Formula One and nearly three years with Bridgestone in MotoGP.
“We are now in a position to offer our widest range of services to technology companies looking to make the most of their marketing investments with an experienced and dedicated team of professionals and a wealth of expertise.”
ENDS
For more information on Sine Qua Non International Ltd, please visit our new-look website www.sinequanon-intl.com, or contact us at:
Sine Qua Non International, Ltd.
Chiltern House, 45 Station Road, Henley-on-Thames, Oxon, RG91AT, United Kingdom
Tel: +44 1491 845 420
Email: pr@sinequanon-intl.com
Sine Qua Non International is a technology marketing company specialising in supporting technology companies who are looking to make the most of their marketing investments. Sine Qua Non creates opportunities. Whether for a brand looking to develop revenues and relationships or a rights holder looking for exposure or vice versa, Sine Qua Non can help by providing outstanding experiences with exceptional returns. From strategy to activation and implementation, Sine Qua Non creates and manages brand connection for our clients in a range of sports and other sponsorship areas which create equity and add value.
Sine Qua Non International Ltd.
Chiltern House
45 Station Road
Henley-on-Thames
Oxon
RG91AT
United Kingdom
Tel: +44 1491 845 420
Email: pr@sinequanon-intl.com
Press contact:
Chris Hughes
Communications Manager
Tel: +44 1491 845 426
Email: chris.hughes@sinequanon-intl.com
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