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Sales Force Automation Software Market 2024-2033 : Market Size, Top Segments, Leading Region Forecast
Sales Force Automation Software Global Market Report 2024
According to The Business Research Company's, The sales force automation software market size has grown rapidly in recent years. It will grow from $10.33 billion in 2023 to $11.51 billion in 2024 at a compound annual growth rate (CAGR) of 11.3%. The growth in the historic period can be attributed to the adoption of cloud computing, increasing demand for mobility solutions, the need for process automation, focus on customer experience, and regulatory compliance requirements.
The sales force automation software market size is expected to see rapid growth in the next few years. It will grow to $17.80 billion in 2028 at a compound annual growth rate (CAGR) of 11.5%. The growth in the forecast period can be attributed to the rise of predictive analytics, emphasis on data security and privacy, demand for real-time insights, growth in remote workforces, and expansion of subscription-based models. Major trends in the forecast period include sales analytics, integration with virtual reality for product demonstrations, enhanced sales coaching and training tools, integration with blockchain for secure transactions, and expansion of voice-activated assistants for sales tasks.
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Market Drivers and Trends:
The increasing adoption of cloud-based solutions is expected to propel the growth of the sales force automation software market going forward. Cloud-based solutions refer to software or services that are hosted, accessed, and operated entirely over the Internet without the need for on-premises infrastructure. The increasing adoption of cloud-based solutions can be attributed to factors such as their cost-effectiveness, scalability, flexibility, enhanced collaboration capabilities, and the growing demand for remote work infrastructure. Sales force automation software facilitates the increasing adoption of cloud-based solutions by streamlining sales processes, centralizing data access, enabling real-time collaboration among remote teams, and offering scalable infrastructure without the need for extensive on-premises hardware. For instance, in December 2023, according to the European Commission (EC), a Belgium-based executive branch of the European Union (EU), the adoption of cloud-based solutions in 2023 in the European Union increased by 4.2 percentage points, with 45.2% of enterprises purchasing cloud computing services, showcasing a notable rise compared to 2021. Therefore, the increasing adoption of cloud-based solutions is driving the growth of the sales force automation software market.
Major companies operating in the sales force automation software market are increasing their focus on developing advanced solutions, such as salesforce development testing solutions, to gain a competitive edge in the market. Salesforce development testing solutions are used to ensure the quality, reliability, and functionality of Salesforce applications and customizations. For instance, in March 2024, Copado Inc., a US-based software company, unveiled Copado Explorer, a revolutionary tool aimed at simplifying and optimizing testing for Salesforce development teams. Copado Explorer automates a significant portion of the testing process and seamlessly integrates into the CI/CD (Continuous Integration/Continuous Delivery) pipeline, ensuring continuous and collaborative testing throughout the software development cycle. This tool marks a significant advancement in efficient and inclusive exploratory testing, transforming how development teams approach testing in Salesforce environments. With intuitive capture and markup features, Copado Explorer enables testers of all levels to identify and document findings easily, providing visibility and traceability within Copado's DevOps platform. This integration facilitates faster issue identification, documentation, and resolution, empowering testers, even those without technical backgrounds, to contribute effectively to the creation and deployment of automated tests.
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• Competitive Advantage: With in-depth competitor analysis and market share information, stakeholders can identify opportunities to outperform their competition.
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• Global Perspective: The reports cover various regions and markets, providing a broad view that helps stakeholders expand and operate successfully on a global scale.
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Major Key Players of the Market:
Microsoft Corporation, International Business Machines Corporation, Oracle Corporation, SAP SE, Salesforce.com Inc, Adobe Inc, Infor Inc, Sage Group plc, HubSpot CRM, Pegasystems Inc, Zoho Corporation Pvt. Ltd, Bullhorn Inc, CRMnext, Aptean Inc, Freshworks Inc, Infusionsoft (Keap), SugarCRM, Creatio, Rave Digital, Pipedrive, ACG Infotech Ltd, Consensus Sales Inc, Swiftpage, iRely LLC, Isightly, Shape, Copper CRM Inc, Nimble, Technology Group International, Spiro.AI
Sales Force Automation Software Market 2024 Key Insights:
• The sales force automation software market size is expected to see rapid growth in the next few years. It will grow to $17.80 billion in 2028 at a compound annual growth rate (CAGR) of 11.5%.
• Cloud-Based Solutions Driving Sales Force Automation Software Market Growth
• Revolutionizing Salesforce Development Testing With Copado Explorer
• North America was the largest region in the sales force automation software market in 2023
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The Business Research Company (www.thebusinessresearchcompany.com) is a leading market intelligence firm renowned for its expertise in company, market, and consumer research. With a global presence, TBRC's consultants specialize in diverse industries such as manufacturing, healthcare, financial services, chemicals, and technology, providing unparalleled insights and strategic guidance to clients worldwide.
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