Press release
Haircare Products Market Report, Size, Share & Outlook - 2024-2031 - Johnson & Johnson, Procter & Gamble & L'Oreal SA.
Haircare Products Market || 2024-2031
Haircare involves maintaining and styling hair through practices like washing, conditioning, and protecting its overall health and appearance. Proper haircare requires using appropriate products and techniques to keep hair clean, hydrated, and free from damage.
Haircare products are designed for various functions, including cleaning, conditioning, styling, and protecting the hair. They are categorized into shampoos, conditioners, hair masks, hair oils, leave-in conditioners, and styling products like gels, mousses, and pomades. These products address different hair concerns, such as dryness, frizz, damage, and dandruff, and are formulated for various hair types, including oily, dry, and combination hair. They are available at beauty supply stores, drugstores, salons, and online.
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Key Developments:
On April 22, 2021, Kao Corporation launched the premium hair salon brand "ORIBE" in Japan through its subsidiary, Kao Salon Japan. Known for its popularity among top salons and department stores across Europe and the U.S., Oribe features 23 products. With this introduction, Kao aims to expand its salon business portfolio, grow its customer base in the region, and strengthen its global presence, marking a significant step into Asia's fifth region.
Market Dynamics:
The increasing awareness among millennials regarding hair cleanliness and hygiene is significantly boosting global demand for haircare products. This trend, driven by concerns over pollution-induced issues such as hair loss and dryness, is fueling the market. Additionally, the growing elderly population's focus on appearance is driving demand for hair color products, as older adults frequently use these products to enhance their looks.
The market is further propelled by rising hair-related issues and evolving fashion trends, with a notable increase in the demand for professional products and salon services worldwide. Evolving grooming trends and technological advancements in product manufacturing are also expected to drive market growth. Dermocosmetics play a key role in this expansion by offering high-quality, effective solutions for various hair concerns, such as nourishing dry or damaged hair, improving thinning hair, and soothing irritated scalps. These products present a valuable alternative for consumers seeking effective haircare solutions.
Market Segmentation:
By Product: Shampoo, Conditioner, Hair Loss Treatment Products, Hair Colorants, Hair Styling Products, Others.
By Type: Organic, Synthetic.
By Distribution Channel: Hypermarket/Supermarket, Specialty Store, Online Stores, Pharmacies/ Drug Stores, Convenience Stores, Others.
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Competitive Landscape:
• Johnson & Johnson
• Procter & Gamble
• L'Oreal SA
• Unilever
• Shiseido Company Limited
• Kao Corporation
• Henkel AG & Co, KGaA
• Revlon Inc.
• Clarins Group
• Beiersdorf
*Note:
• Additionally, I wanted to highlight that the full version of the report includes an in-depth analysis of emerging players and startups, which will provide valuable insights into the evolving market landscape and key strategies being adopted.
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Deodorant Market: https://datamintelligence.com/research-report/deodorant-market
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