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Customer Analytics Global Market By Component, By Deployment Mode, By Organization Size, By Application, Opportunity Analysis And Industry Forecast, 2023-2032 | Adobe Systems Inc., Google, IBM Corporation, Microsoft, Oracle Corporation
Customer Analytics Market
Customer Analytics Market Size, Growth Rate, And Forecast
The global customer analytics market size grew from $8.88 billion in 2022 to $10.57 billion in 2023 at a compound annual growth rate (CAGR) of 19.1%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The customer analytics market size is expected to grow to $21.07 billion in 2027 at a CAGR of 18.8%.
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Customer Analytics Market Drivers
The rising demand for improved customer satisfaction is significantly contributing to the growth of the customer analytics market. The demand for improved customer satisfaction is rising due to the need to retain customers, gain a competitive advantage, enhance customer loyalty, boost brand reputation, and overall business growth.
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Customer Analytics Market Segments
• By Solution: Social Media Analytical Tools, Dashboard, Extract Transform Load or Data Management, Web Analytical Tool, Reporting, Voice of Customer (VOC), Analytical Tools
• By Organization Size: Large Enterprises, Small and Medium-Sized Enterprises (SMEs)
• By Deployment Mode: On-Premises, Cloud
• By Application: Brand Management, Campaign Management, Churn Management, Customer Behavioral Analysis, Product Management, Other Applications
• By End-User: BFSI, Wholesale and Retail, Telecommunication and IT, Utilities, Healthcare, Travel and Hospitality, Others End Users
• By Geography: Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. North America was the largest region in the Customer Analytics market.
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Customer Analytics Market Key Players
Major competitors in the Customer Analytics market include Adobe Systems Inc., Google, IBM Corporation, Microsoft, Oracle Corporation, Salesforce, SAP AG, SAS Institute, Teradata Corporation, Verint Systems Inc., Actuate Software Corporation, Angoss Software Corporation, Fair Isaac Corporation, Manthan Systems, and Mixpanel.
The Business Research Company's "Global Customer Analytics Market Report 2023" is a comprehensive report of the market, covering over 60 geographies and high-level market segmentation per geography. The section on regional and country breakdowns examines the market in each geography as well as market size by region and country. Furthermore, it evaluates the market's historical and projected growth and identifies significant trends and strategies that businesses can use to expand their operations.
The Table of Content for The Customer Analytics Market Include:
1. Executive Summary
2. Customer Analytics Market Characteristics
3. Customer Analytics Market Trends And Strategies
4. Customer Analytics Market - Macro Economic Scenario
5. Customer Analytics Market Size And Growth
.....
26. Africa Customer Analytics Market
27. Customer Analytics Market Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions In The Customer Analytics Market
29. Customer Analytics Market Future Outlook and Potential Analysis
30. Appendix
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