Ready-to-Drinks (RTDs) Alcohol Market Research Insight 2022| Industry Development - Growth Opportunities in Future, Revenue Forecast Up to 2030

InsightAce Analytic Pvt. Ltd. has announced the publication of a market research report titled "Global Ready-to-Drinks (RTDs) Alcohol Market by (Type (Hard Kombucha (3 to 5 % Alcohol, 6 to 8 % Alcohol, and Others), Hard Seltzers (0% to 4.9% Alcohol, 0% to 6.9% Alcohol, Others), Cocktails and Long Drinks, Flavored Alcoholic Beverages, Hard Coffee, Hard Tea, Wine Spritzers/Coolers, and Other Types), Distribution Channel (Hypermarkets & Supermarkets, Specialty Stores, and Other Distribution Channels)) - Market Outlook and Industry Analysis 2030" According to company's newest research, the global Ready-to-Drinks (RTDs) Alcohol Market is worth US$ 32.94 Billion in 2021 and is predicted to reach US$ 85.5 Billion in 2030, with a promising CAGR of 11.2 % between 2022 and 2030.

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The Beverage Industry has grown and diversified in recent years to meet the demands of consumers and the current market. Advances in the food industry have resulted in producing and processing a wide range of alcoholic and non-alcoholic beverages. Aside from alcoholic beverages, RTD (Ready to Drink) beverages are becoming increasingly popular. These are low-fat beverages that are thirst-quenching, refreshing, and nutritionally superior, as well as providing immediate energy. Innovative products like hard kombuchas and caffeinated energy drinks are also gaining significant traction and bagging large investments.

Market Dynamics:

The Growth of RTD beverages across the world can be attributed to the significant premiumization trend in RTDs and a major shift in consumer interest. Additionally, the RTD market's low-calorie and low-carbohydrate products have the potential to enhance alcoholic beverage consumption as customers shift from light soft drinks to lighter alternatives. With consumers' drinking habits steadily shifting as a result of the pandemic, alcoholic beverage businesses are increasingly launching and concentrating on ready-to-drink beverages in cans, such as beer and soft drinks. In response to shifting customer drinking habits during the pandemic years, alcoholic beverage brands such as Pernod Ricard, Brown-Forman, Bacardi, and Radico Khaitan have launched their own line of ready-to-drink cocktails in cans. Companies such as Diageo and Beam Suntory are focusing on their premium spirits strengths to provide new premium spirits based RTDs. Beer manufacturers such as Anheuser-Busch InBev and Molson Coors are diversifying their brands, products, and flavors, as well as experimenting with different price levels. From the basic Hard Seltzer, low-ABV segment, the market has extended in a variety of directions, including canned wine seltzer, hard lemonades, hard teas, and hard kombuchas.

Food and beverage companies have been working hard to expand their exposure to fast-growing categories like RTD drinks, as well as promote inclusion and diversity in their businesses and portfolios. The RTD industry is increasing due to the introduction of functional and enriched RTD beverages. In 2021, North America dominated the market. Due to the high demand for on-the-go consumables in various flavors in North America, the United States accounted for a considerable revenue share in the regional market. The presence of multiple producers with substantial production volumes and diversified product portfolios, as well as changing consumer preferences for flavored beverages and increased demand for Hard Seltzer, are all expected to contribute to market expansion.

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Key Developments:
• In Jan 2022, The Coca-Cola Company has signed a brand authorization agreement with Constellation Brands Inc. to launch FRESCA™ Mixed, a line of full-flavored, spirit-based ready-to-drink (RTD) cocktails in the United States. Constellation Brands will produce, market, and distribute FRESCA™ Mixed, made with quality spirit bases, and the product will launch later this year.
• In March 2022, As part of its spring cocktail lineup, Boardroom Spirits is introducing Bourbon Punch, a whiskey premix. Bourbon Punch is made using rye, honey, and Bourbon whiskeys from a Pennsylvania distillery, as well as orange liqueur. Boardroom's distinctive vodka-based Lansdale Lemonade, Spring Garden, and Elderberry Cucumber Cooler are among its previously launched RTDs.
• In March 2022, Arctic Blue Beverages has released a new ready-to-drink (RTD) created with Arctic Blue Gin and oats. Arctic Blue Beverages has an opportunity to respond to both trends by launching this product, which is an RTD beverage and a dairy-free oat food.
• In July 2021, In Japan, Suntory Holdings has introduced a cola flavour to its Jim Beam 'highball' premix RTDs. The new Jim Beam Highball variety adds to the Jim Beam Highball range, which was the first innovation following Suntory's 2015 acquisition of Jim Beam owner Beam Inc.

The following key companies are engaged in the Ready-to-Drinks (RTDs) Alcohol market:
Anheuser-Busch InBev NV, Bacardi Limited, Carlsberg Breweries A/S, Suntory Holdings Limited, Brown-Forman, Heineken N.V., Diageo plc., Boston Beer Company, Manchester Drinks, Loverboy, Served hard seltzer, Wild Drum, White Claw, Carlsberg A/S, Nauti Seltzer, Oskar Blues, Truly Hard Seltzer Beverage Company, LLC, Henry Seltzer, Polar Beverages, Bon & Viv, GiG Hard Seltzer, Corona Seltzer, Founders Brewing Co., Lone River Beverage Company, MIKE'S HARD SELTZER, Molson Coors Beverage Company, Monster Beverage Corporation, Phusion Projects LLC, Sun King Brewing, Eau Pétillante Alcoolisée, Spoetzl Brewery, Blue Norther Hard Seltzer, Future/Proof, The Gambrinus Company, Jose Cuervo, NATRL Drinks, Beverages, Arctic Blue Beverages Oy, Casalú , Blue Norther, Natural Light, STËLZ, Bodega Bay Drink, SAVIS Craft Brewery, Austin Eastciders, Kombrewcha, GT's, Boochcraft, KYLA (Full Sail Brewing), Flying Embers, Reed's Inc., Wild Tonic, New Holland Brewing, Unity Vibration, June Shine and Other Prominent Players.

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