Global $8.77 Billion Application Performance Management (APM) Market Trajectory & Analytics, 2014-2020 & 2021-2023

Overview:

Application Performance Management (APM) is a software-based solution that allows ensuring that applications, websites, and other critical infrastructure are running at peak performance. APM is a combination of Corporate Performance Management (CPM) and Enterprise Performance Management (EPM). APM manages and monitors organizational performance by examining performances such as how project performance can be improved in relation to organizational strategies and goals. The global application performance management software market was valued at US$ 2.70 billion in 2014 to US$ 8.77 billion by 2023. In terms of geography, the global application performance management software market is divided into six regions, such as North America, Europe, Asia Pacific, Middle East, Africa, and South America.

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Drivers:

The rise in digital business trends, increase in complexity of several applications and functionalities, globalization of business, rise in big data analytics, the proliferation of mobile and cloud computing, and increasing technological advancement about artificial intelligence are factors responsible to drive the global application performance management software market growth. Advance APM analytics, DevOps automation, and log management are recent evolutions in the global application performance management software market. For instance, in June 2018, ManageEngine announced the launch of end-to-end IT operations management for hybrid environments by adding storage monitoring capabilities to its unified IT monitoring software, OpManager. The software offers end-to-end visibility that allows network administrators to monitor the performance of their entire IT operations including cloud environments, storage, network, and application, all from a single console.

Restraints:

Lack of end-user awareness, complicated application design, lack of real-time application visibility, and software-related technical challenges are expected to hamper the global application performance management software market growth.

Regional Insights:

North America is expected to witness robust growth in the global application performance management software market due to the increasing data analytics, increasing adoption of cloud and mobile computing and storage, growing global industries market business, and rising adoption of automation. For instance, in November 2020, IBM acquired Instana, a provider of an application performance management (APM) platform to focus on big data, hybrid cloud, and AI capabilities.

Asia Pacific is also expected to drive the global application performance management software market due to the rising globalization of business, especially in emerging economics such as China and Japan, increasing awareness and adoption of APM, rising adoption of log management, and increasing e-commerce business.

Competitive Section:

Major players operating in the global application performance management software market are ManageEngine, IBM, HP, Microsoft, Dynatrace, CA Technologies, Riverbed Technology, New Relic, Dell, and Appdynamics.

In July 2020, Riverbed launched a new Accelerator for Office 365 and SaaS Accelerator 1.2, two cloud-based solutions that eliminate network impediments impacting the performance of Microsoft Office 365 and Dynamics CRM and delivers easy-to-deploy eCDN for Microsoft Teams. New acceleration solutions provide up to 10x performance increase of Office 365, mitigating network latency, and improving productivity for the largest and farthest-reaching enterprises and mobile workforces.

In January 2020, Cisco accelerated applications in a Hybrid Multicloud World, new operating model that gives the application and infrastructure team full visibility across on-premise and cloud.

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In January 2017, New Relic Helped Global Enterprises accelerated DevOps success through measurement across the Application Stack.

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