toptable.com books Zeus to boost web performance

CAMBRIDGE, UK – 12 January 2011 – Zeus Technology, the only pure software-based application traffic management (Application Delivery Controller) company, today announced that it has been appointed by toptable.com to improve the web performance of the restaurant reservation site by better managing and prioritising its web traffic.

The deal, handled by Zeus partner Qual, will ensure the growing number of users accessing toptable.com, a leading UK online restaurant booking website, enjoy a premium service and can always book online, even during peak periods. toptable.com has implemented the recently launched Zeus Traffic Manager 7.0 within a virtualised platform, maximising the business benefits of virtualisation and Zeus software, to ensure customers receive a fast and effective response all the time.

Compared with their incumbent technology, the Zeus platform offers toptable.com additional benefits to ensure a fast, reliable and secure web service. Toptable.com is also benefiting from Zeus TrafficScript to put the URLs from different markets into a national language URL structure, making shorter and more user friendly domains that have better search rankings. Additionally, the solution supports a connection management initiative which increases security by helping identify potential malicious attacks to the site and block them automatically.

Andy Chakraborty, Head of IT Operations, toptable.com, commented, “Zeus software is critical to ensuring our web performance is consistently stable and reliable. By preventing web traffic related problems, we’re working to ensure our customers have the best possible experience. We were won over by Zeus’ consultative approach and were particularly impressed by the proactivity their engineers showed in making sure the solution integrated into our system. This meant we were up and running much sooner than we expected.”

Kosten Metreweli, Chief Marketing Officer, Zeus Technology, added, "Users have much greater online service expectations than they used to. This prompts companies, such as toptable.com, to ensure they are able to adapt their web performance solutions to meet changing business and customer needs. Providing an exceptional online service by ensuring a fast, secure and available website presence is critical to help toptable.com retain customers and build brand loyalty.”

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About toptable.com
Founded in 2000, toptable.com is the UK’s largest online dining community and restaurant booking service. toptable.com provides a free and easy-to-use service, allowing diners to browse and book at more than 3,000 restaurants across the United Kingdom. Nearly three million diners are seated at restaurants each year through reservations booked via toptable.com, representing approximately £10m per month in restaurant revenue. The company is based in London.

Press contact for toptable.com
Ros Choate, Head of PR
+ 44 (0)203 311 2274/ + 44 7889 232 970
ros.choate@toptable.com

About Zeus Technology

Zeus software enables our customers to create, manage and deliver exceptional online services in Physical, Virtual and Cloud environments. Implementing a Zeus solution allows organizations to visualize and manipulate the flow of traffic to their web-enabled applications, thus ensuring a consistently robust web infrastructure. Coupled with the ability to deploy new online services very quickly, Zeus helps provide the competitive advantage businesses need, by making their online services faster, more reliable, more secure and easier to manage. Zeus software can be deployed on industry standard hardware, virtual machines and any Cloud platform, making it the right strategic choice for today and tomorrow. Zeus holds strategic partnerships with world-class companies such as Amazon Web Services, Dell, HP, IBM, Intel, Joyent, Logicworks, Oracle, Rackspace, Sun, Qualcomm and VMware. Zeus powers over one million website infrastructures across the world including, the BBC, BT, Comic Relief, Domino’s Pizza, Gilt Groupe, ITV, Play.com, See Tickets, STA Travel and Virgin Media. Zeus is in a unique position to assist any business looking to enhance their mission-critical Internet service infrastructure. For more information, visit www.zeus.com.

Press contacts for Zeus Technology
UK, Europe and Asia Pacific
Kate Hamilton, Giles Barron and Alice Crook
Hotwire
33/41 Dallington Street
London
EC1V 0BB
+44 (0)207 608 2500
zeus@hotwirepr.com

USA
Juliana Allen/Meredith L. Eaton
March Communications
164 Canal Street
4th Floor
Boston MA 02114
+1 617 960 9880 / +1 617 960 9877
zeus@marchpr.com

This release was published on openPR.