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Trade Show Models celebrates 10-Year Anniversary as National Staffing Agency

02-11-2011 08:37 AM CET | Advertising, Media Consulting, Marketing Research

Press release from: Atomic Design

(February 10, 2011) - ROCHESTER, N.Y.– Trade Show Models, a full-service North American modeling agency, staffs experienced models for trade shows, conventions, corporate events, promotions and any other event marketing needs. The company is celebrating its tenth anniversary of staffing nationally. TSM (Trade Show Models) began staffing in Atlanta, Georgia in 1998 but went national in 2001, with its first Las Vegas staffing event. Ten years later the company provides over 23,000 promotional models in over 100 cities representing every major U.S. market, as well as Canada.

Headquartered in Rochester, NY since 2004, TSM is celebrating ten years of national staffing; Canada was added two years ago, making the company an international agency. TSM’s client list includes some of the world’s most recognizable brands as well as hundreds of small to medium sized businesses. Companies such as LG, Kellogg’s, Ferrari, Evian, Marvel, Anheuser-Busch, Microsoft, Chiquita, State Farm, Kimberly Clark, and Boost Mobile, have staffed TSM models.

“The variety of events really varies,” stated President Chris Hanna, “ we have staffed one to 130 models at a single event; and of course everything in between. Our models look good, but what we really emphasize is the marketing and sales experience of our talent. Some of these models do this full-time and really help our clients through their experience, which results in a successful event.”

"TSM, and the model they recommended, contributed to our success at a very important trade show,” said Sheri Jameson with LAI Games. “The model was really beneficial to our event. She engaged people walking by and our Star Blitz photo booth was a tremendous success because of her. She worked really hard and was professional as well as friendly. I was very pleased with her, as were our executives from Singapore. We plan on staffing with TSM at future events.”

Joe Overman, with Takk Industries, decided to staff a promotional model and contacted TSM. “Our TSM model was a very good match for our tradeshow efforts. She was energetic and self-motivated. I greatly appreciated that about her.” Joe stated. “I think her previous sale experience added extra value allowing for the perception that she could be a TAKK staffer, which in this case, was our intent, and the edge we were looking for. She has one of those personalities that make her enjoyable to work with, in part because she made us feel that she had interest in our success at the show.“

Trade shows and promotional events are one of the best ways to get in front of customers and prospects. To ensure a return on investment a company must extract value from interactions. “TSM’s friendly and professional models are trained to reach customers,” added Trade Show Models President Chris Hanna.

A new website launch will coincide with the anniversary. The focus will be on improved methods to manage models as well as better service and communication for customers through a robust backend staffing application.

About Trade Show Models (TSM)
Trade Show Models is a full-service international modeling agency staffing experienced models for trade shows, conventions, corporate events, promotions, and any other event marketing needs.

For more information, contact Trade Show Models, 277 Alexander Street, Suite 208, Rochester, NY 14607. Main Phone: (585) 672-5468, or visit www.TradeShowModels.net.

277 Alexander St.
#208
Rochester, NY 14607

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