(openPR) - Waltham, MA August 2008…Blue Robin, Inc. announced today that Capers, a premier Destination Management company, located in San Antonio, TX, has chosen Blue Robin’s WebDMC to automate and streamline their business processes. WebDMC is designed to address all the complex challenges that Destination Management Companies face – it provides a powerful platform to manage budget, gain efficiency, and reduce operation cost. WebDMC is a feature-rich, Destination Management System that provides a comprehensive set of easily configurable business rules that adapt to the way a DMC operates.

WebDMC offers Capers a customized Destination Management System with an unprecedented degree of flexibility and ease-of-use. It will help Capers to keep track of all the vital day-to-day logistics, including scheduling events, staffing, managing tasks, arranging and managing special services such as catering, dinners and entertainment, hotel reservations, arranging transportation, provisioning travel arrangements, managing guides/hostesses, invoicing and financial management.
“As a small business, we must be efficient in managing the entire life cycle of our clients, from sales to preparation time for each event,” explains Jean James, president of Capers. “My team is blown away with the depth of information Blue Robin understands and has put into this system. WebDMC will give us the ability to focus more on the quality of our services and less on the back-end management. We are confident that once fully implemented, through automation, we will gain efficiency, increase productivity, and we will be able to better serve our clients, which is our ultimate goal.”
“In today’s fast paced business environment, the time has come for Destination Management Companies to embrace 21st century technology and use it to their full advantage for maximum efficiency , gain productivity and to improve profitability. Blue Robin is focused on becoming the leader in the web-driven Destination Management and Event Planning automation, and will achieve this by continuing work with our clients to develop market-driven software that bring value to Destination Management and Event Planners,” said Nick Allen, Blue Robin’s Chief Marketing Officer. “Working with Capers and many other DMC partners give us the resources to further innovate and address the substantial demand for the most user-friendly collaborative software for the DMC industry that transforms productivity through the use of automation.”

About Capers: While establishing strong business relationships and a growing clientele, Capers constantly looks to raise the standards in the industry by using strong business ethics, creative marketing, and cutting-edge, innovative ideas. Contact: Jean James President, Capers. email:Jean@capersdmc.com: 210.226.6652 www.capersdmc.com

Blue Robin, Inc.
Judith Stolpner
20 Lyman Terrace
Waltham, MA 02452
judy@bluerobin.com
www.bluerobin.com

Blue Robin provides and supports adaptable web infrastructure for businesses and organizations with 2 to 200 employees. Our cost effective web-based business automation solutions enable our clients to streamline their business processes, gain efficiency and accelerate their growth by leveraging the IT evolution. Contact: Nick Allen, CMO Blue Robin. email: nick@bluerobin.com. 781.577.6015 www.bluerobin.com