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30.07.2008 - 14:50
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Disaboom and Microtel Inns & Suites Partner to Provide Accessible Travel Options

Tourism, Cars, Traffic
Press release from: Disaboom
PR Agency: Communications Strategy Group
(openPR) - Denver, CO – July 29, 2008 – Disaboom (OTCBB: DSBO; disaboom.com), the premiere online community for people touched by disability, today announced a new partnership with worldwide hotel chain, Microtel Inns & Suites. The hotel brand, which features accessible rooms, employees trained in disability etiquette in each of its locations, and special amenities for travelers with disabilities, will display banner advertising on disaboom.com, offering people with disabilities an accessible accommodation alternative for their travel needs.

“People with disabilities have to consider accessibility when planning vacations, business trips and other travel,” said Dr. Glen House, founder of Disaboom. “Disaboom offers our users all the tools they need to travel successfully and comfortably, including articles written by travel experts, and blogs and bulletin boards where community members can share experiences. Microtel’s presence on the site complements these resources by offering our members a comfortable travel alternative with a company dedicated to accessibility.”

Microtel has established standard prototypical designs in its hotels, going beyond ADA-compliance guidelines to ensure that all hotels feature 25% more designated rooms than required for guests with disabilities. The hotel chain also offers Opening Doors® training for disability etiquette to staff at each of its hotels. The Opening Doors program teaches hospitality employees how to be friendly and helpful to travelers with disabilities and special needs and also offers practical service skills such as customer relations, operational procedures, emergency and safety considerations, and an awareness of "people first" terminology. In addition, each hotel features “Access Microtel” accessibility guides, “Accessible Fitness” bags and Upper Body Ergometers for guests with special needs.

“Reservations among travelers with disabilities at Microtel hotels continue to grow, representing the increasing awareness and acceptability of our hotels among these travelers,” said Allison Solomon, Microtel’s Vice President of Electronic Marketing and Distribution. “Our brand’s continued commitment and ability to provide quality, accessible accommodations and a service culture with trained employees, designed to meet and exceed the needs of this market segment -- coupled with the unique value proposition that Disaboom brings to its members -- makes this partnership ideal.”

With the partnership, Microtel joins existing Disaboom advertisers, General Motors, Ford, RE/MAX and others, in offering accessible alternatives for people with disabilities, a population with more than 54 million members and $250 billion in discretionary income.

“People with disabilities are looking for a resource where they can find businesses that understand their preferences and purchase decisions,” said House. “Disaboom serves as a one-stop shop, whether you are looking for accessible vehicles, hotel accommodations, or restaurants and retailers who are accessible and accommodating to people with disabilities.”

For more information about Microtel Inns & Suites or other accessibility-focused companies, visit www.disaboom.com.

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Erik Keith
ekeith@csg-pr.com
303-433-76020

About Disaboom
Disaboom, Inc. was founded to develop the first interactive online community dedicated to constantly improving the way people with disabilities or functional limitations live their lives. It will also serve as a comprehensive online resource not only for people living with such conditions, but also their immediate families and friends, caregivers, recreation and rehabilitation providers, and employers. There are more than 54 million American adults living with disabilities or functional limitations today in the United States alone. Founded and designed by doctors and fellow disaboomers to meet this community’s specific needs, disaboom.com brings together content and tools ranging from specialized health information to social networking to daily living resources, in a single interactive site.
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