(openPR) - HS-ART announces the release of their print media advertisement recognition system. PrimaRS is a software solution for automatic and semiautomatic recognition of ads in print media like press and magazines.
The PrimaRS suite is a result of the European research project MediaCampaign (www.media-campaign.eu) and consists of several applications which are supporting the whole media monitoring workflow for print media starting from semi-automatic clipping, fully automatic ad comparison & recognition to semi-automatic verification and quality control up to delivery of results.
Main Features:
• Semi automatic clipping of newspapers and magazines (AdClipper)
• Automatic advertisement recognition engine
> Visual similar creatives
> Exact matches for the same creative
> Invariant against: color, scale, printing differences and clipping
> Modeling of human based comparison techniques (=matching rules)
> Scaleable approach
• User driven comparison for non exact matches (AdComparer)
> Manual matching using auto suggestion (similar creatives)
> Text based metadata search in DB
> New creative definition
• Flexible DB reports
Application Areas:
• MEDIA-MONITORING: Automated identification of advertisement campaigns in print media and tv
• DATA-MINING: structuring of unsorted image/video databases, content-based image retrieval (CBIR)
• CRIMINALISTIC: Identification of similar environments with different people, etc...
• GENERAL: Identification of unknown images & videos
HS-ART Digital Service GmbH is a technology company based in Graz, Austria. HS-ART provides software solutions for the professional market in the fields of digital film restoration and media monitoring. Please see www.hs-art.com for further details.
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
Newsfeed
Store this image in big size
