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Increased Demand for Better-For-You Options to be Addressed at Food and Beverage Marketing Conference

07-19-2016 06:41 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Q1 Productions

Macro Trends, Clean Label Initiatives, E-Commerce Among Topics to be Discussed

(Chicago) – The food and beverage industry has seen a steady increase in the popularity of healthier options and subsequently, companies must build their marketing strategies to appeal to the demand. At the Leveraging Consumer Health Demands in Food and Beverage Marketing Conference, marketing professionals will have the opportunity to discuss the latest trends in the better-for-you category, strategies for packaging and labeling, e-commerce sales, and much more. The conference takes place November 3-4, 2016 in Chicago, Illinois.

Small, medium, and large companies will be represented at the conference. Distinguished presenters will share insights from a wealth of experience, including David DeSouza of Revolution Foods (formerly of Kellogg Co. and Kashi Co.), Eric Christianson of Perdue Farms, and Peter Spenuzza of Rise Bar. The open-floor format of sessions and panels will offer conference delegates a chance to share ideas and ask questions throughout the conference.

The conference agenda delves into a variety of in-depth topics concerning the food and beverage marketing industry today. Presenters and delegates will have opportunities to discuss strategies for using consumer research, trends in the better-for-you category, growth in the gluten-free sector, and much more. Delegates are encourages to network with peers throughout the conference.

For more information on the Leveraging Consumer Health Demands in Food and Beverage Marketing Conference, please visit www.q1productions.com/foodmarketing or email marketing@q1productions.com. Follow the conference on Twitter @Q1Productions, #Q1FoodMktg.

About the Organizer

Q1 Productions designs and develops webinars, training courses, conference programs and forums aimed at specifically targeted audiences throughout highly regulated industries in order to provide strategic learning and timely program content. Through a highly structured production process focused on research calls with end-users and key stakeholders in the industry, our team is able to understand the immediate business concerns of today’s leading executives. Whether focusing on new or pending legislative and health policy issues or enhanced technologies or processes that will drive efficiency, our programs provide solutions to the urgent educational and information needs of our attendees.

500 N. Dearborn Suite 500
Chicago IL 60654

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