Navigating Health: Food Intolerance Products Market Trends 2024

The food intolerance products market size has grown strongly in recent years. It will grow from $17.64 billion in 2023 to $19.05 billion in 2024 at a compound annual growth rate (CAGR) of 8.0%. The growth in the historic period can be attributed to increased prevalence of food intolerances and sensitivities, rise in awareness and diagnosis of food allergies and intolerances, growing demand for specialized and free-from food products, need for personalized nutrition and dietary solutions, expansion of health and wellness conscious consumer base, availability of labeling and certification standards for intolerance-friendly products.

The food intolerance products market size is expected to see strong growth in the next few years. It will grow to $25.56 billion in 2028 at a compound annual growth rate (CAGR) of 7.6%. The growth in the forecast period can be attributed to adoption of plant-based and alternative protein sources, emphasis on clean label and minimal ingredient foods for intolerance diets, research and development in novel ingredient substitutes for food allergens, demand for intolerance-friendly products in foodservice and hospitality industry, expansion of food intolerance products in global and emerging markets, growing consumer interest in functional and gut health-focused foods. Major trends in the forecast period include innovation in ingredient substitutes, focus on digestive health, nutritionally dense free-from products, low fodmap products, personalized nutrition solutions.

Market Overview -
Food intolerance products refer to food products consumed by individuals with various types of food intolerance, such as lactose intolerance, wheat intolerance, and others. Food intolerance is a condition of the digestive system in which a person is unable to effectively digest or break down food. Individuals with specific food intolerance conditions consume food intolerance products based on the severity of their medical condition.

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The Soaring Popularity Of Vegan Diets Fuels Growth In The Food Intolerance Products Market
The rising popularity of the vegan diet is driving the growth of the food intolerance products market. A vegan diet involves only plant-based foods including fruits, vegetables, soy, legumes, nuts, and nut butter, plant-based dairy alternatives, sprouted or fermented plant foods, and whole grains. A vegan diet helps to improve digestion and health and does not cause intolerance in the body as it includes essential nutrients in the diet. As the popularity of the vegan diet grows, it will drive the market for food intolerance products. For instance, in April 2022, according to a blog published by the Food Revolution Network, a US-based online-based education organization, the plant-based dairy and meat sales were projected to increase to $162 billion by 2030. This means that plant-based meat and dairy alternatives are already making up nearly 8% of the so-called global 'protein foods' market.Therefore, the rising popularity of the vegan diet will drive the growth of the food intolerance products market.

Competitive Landscape -
Major companies operating in the food intolerance products market include Nestle SA, General Mills Inc., Kraft Heinz Company, Dr. Schär AG/SPA, Mead Johnson & Company LLC, Danone SA, Reckitt Benckiser Group plc, Beyond Meat Inc., Blue Diamond Growers, Abbott Laboratories, Kellanova, Oatly Group AB, 50/50 Foods Inc., Boulder Brands Inc., Conagra Brands Inc., Hain Celestial Group Inc., Amy's Kitchen Inc., Monde Nissin Corp, Arla Foods amba, Ecotone, Chobani LLC, Doves Farm Foods Ltd., Organic Gemini, Bob's Red Mill Natural Foods Inc., Freedom Foods Group Ltd., Fresenius Kabi India Pvt. Ltd., Enjoy Life Foods, Glutino Food Group, Udi's Gluten Free, Roma Food Products

Strategic Partnerships Drive Innovation In The Food Intolerance Products Market
Strategic partnerships and collaborations are a key trend gaining popularity in the food intolerance products market. The companies in the market are increasingly partnering with other market players to develop new products and enhance the supply of products to the market. For instance, in January 2021, a US-based food company PepsiCo, Inc., and a US-based producer of plant-based meat substitutes Beyond Meat, Inc. announced the formation of The PLANeT Partnership, LLC (TPP), a joint venture to develop, produce and market innovative snack and beverage products made from plant-based protein. This partnership will help bring new value-added dairy ingredients to the USA market.

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Key Segments -

The food intolerance products market covered in this report is segmented -

1) By Product Type: Diabetic Food, Gluten-free Food, Lactose-free Food
2) By Type: Bakery Products, Confectionery Products, Dairy and Dairy Alternatives, Meat and Seafood Products, Other Types
3) By Distribution Channel: Hypermarkets/Supermarkets, Convenience Stores, Online Channels, Other Distribution Channels

Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics

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