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Digital Printing Packaging Market Analysis - Forecasting Growth, Exploring Segments, and Evaluating Competitive Strategies
Digital Printing Packaging Market
The digital printing packaging market size is expected to see strong growth in the next few years. It will grow to $38.77 billion in 2028 at a compound annual growth rate (CAGR) of 9.7%. The growth in the forecast period can be attributed to expanding sustainable packaging practices, increased adoption in food and beverage industry, rising demand for variable data printing, global shift towards circular economy.. Major trends in the forecast period include advancements in ink and printing technologies, smart packaging with track-and-trace features, digital labels for product authentication, application of 3d printing in packaging, expansion of digital printing in flexible packaging..
Market Overview -
Digital printing packaging is a direct print technology that uses ink applied directly to the product packaging. These applications continue progressing, enabling converters' production flexibility and packaging design innovation for brand owners who want to do their on-demand printing and labeling. It is used to speed up the manufacture of product packaging prototypes, making it easier to test different designs and packaging.
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Digital Printing Packaging Market Set To Flourish With Rising Demand In Cosmetics And Personal Care Sector
Increasing demand for cosmetics and personal care is expected to boost the growth of the digital printing packaging market going forward. Cosmetics and personal care refer to products used on the human body to clean, enhance, make it more appealing, or otherwise alter its look. Digital printing helps personal care and cosmetics manufacturers market both the company's brand and the product, allowing them to do more lucrative design printing on the product to reach the maximum targeted audience and deliver a more rapid turnaround than conventional solutions. For instance, in 2021, according to an annual report published by L'Oréal S.A., a France-based cosmetic company, the worldwide cosmetic market stood at 8.2%, up from 5.5 % in 2019 Moreover, in January 2021, according to an article shared by Automat.ai, a Canada-based business service, software, and computer software company, in the US, sales of skincare products increased by 13% last year, while sales of makeup items increased by 1%. Therefore, increasing demand for cosmetics and personal care is driving the growth of the digital printing packaging market.
Competitive Landscape -
Major companies operating in the digital printing packaging market report are Canon Inc., Hewlett-Packard Development Company L.P., Fujifilm Holdings Corporation, Amcor Limited, DuPont de Nemours Inc., DS Smith plc., Dover Corporation, Huhtamaki Oyj, CCL Industries Inc., Barry-Wehmiller Companies Inc., Flint Group, Heidelberger Druckmaschinen AG, Mondi plc., Agfa-Gevaert N.V., Constantia Flexibles Group GmbH, Bobst Group SA, Electronics For Imaging Inc., Konica Minolta Inc., Koenig & Bauer AG, Eastman Kodak Company, Coveris Holdings S.A., Komori Corporation, INX International Ink Co., Mimaki Engineering Co. Ltd., Esko-Graphics BVBA, Mutoh Holdings Co. Ltd., Durst Group, Edwards Label, Landa Corporation, EC Labels Ltd
Technological Advancements Drive Innovation In Digital Printing Packaging Market
Technological advancements have emerged as the key trend gaining popularity in the digital printing packaging markets. Major companies operating in the digital printing and packaging markets are developing innovative technologies to strengthen their position in the market. For instance, in October 2022, Comexi Group, a Spain-based manufacturer and distributor of machinery solutions for the flexible packaging market, launched Digiflex, a digital printing technology machine. This is designed for flexible packaging and label converters to print variable data on products for marking applications that provide fast printing speeds, excellent quality outcomes, and high performance and production. The machine has a shorter set-up time, a maximum speed of 220 m/min, less material waste, and a shorter lead time. Each printed code is potentially unique and contains unique information, offering traceable material information and personalizing items based on the user's needs.
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Key Segments -
The digital printing packaging market covered in this report is segmented -
1) By Packaging Type: Corrugated Packaging, Folding Cartons, Flexible Packaging, Labels, Other Packaging Types
2) By Printing Inks: Solvent-based, UV-based, Aqueous, Other Printing Inks
3) By Printing Technology: Thermal Transfer Printing, Inkjet Printing, Electrophotography And Electrostatic Printing, Other Printing Technologies
4) By Format: Full Color Printing, Variable Data Printing, Large Format Printing, Other Formats
5) By End-User Industry: Food And Beverages, Pharmaceuticals, Electronics, Personal Care And Cosmetics, Other End-user Industries
Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics
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