Rising demand in the F&B sector to impel Retail Ready Packaging Market development by 2026

The retail ready packaging market is expected to see steady growth in the coming years attributed to rampant expansion in the retail and healthcare sector across developing countries. Retail ready packaging (RRP) is secondary packaging design to make it easier for retailers to stock and sell their products. Also referred as self-ready packaging (SRP), these display cases and trays can be placed on a shelf for consumers.

As per a report published by Global Market Insights, in 2019, the retail ready packaging market was valued at $60.1 billion and is projected to surpass $78.9 billion by 2026, registering a CAGR of 5.5%. The industry is highly fragmented and possesses a low-to-medium level of entry barriers for new players. Presence of homogenous products in the industry has compelled manufacturers to shift to attractive packaging options.

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The current COVID-19 pandemic has partially impacted the retail ready packaging market. Strict lockdowns and trade bans imposed by governments all over the world have impacted generated revenue of RRP suppliers and manufacturers to some extent. Closure of shopping centers and malls has narrowed down the demand for RRP in the cosmetic industry in the year 2020.

However, the demand for packaging items used in healthcare products, e-commerce, and groceries has risen massively. The lockdowns have led the consumer to opt for online shopping of pharmacies, groceries, and medical products, and other consumer goods, favoring retail-ready packaging market outlook.

Having said that, the food and beverage sector is estimated to be one of the most promising end-user application segments for RRP providers. As per a report, the beverage segment was the second foremost segment in 2019 and is predictable to grow at a CAGR of over 5.1%. Products like corrugated boxes, die-cut displays, and folding cartons are used majorly in the packaging of beverages. The sturdy growth in demand for a retail-ready box for fruits and vegetables like onions, mushrooms, carrots, and smaller volume vegies such as sweet potatoes, could boost the popularity of modular produce boxes as to their offered convenience.

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Companies specializing in the RRP are focusing on adopting various strategies like mergers, acquisitions, and novel product launches for gaining a larger market share. For instance, in January 2019, unified Spanish packaging company, Europac was acquired by DS Smith. This acquisition was majorly done in line with the strategy to improve the company’s market presence in Europe.

Citing another instance, in 2021, U.S. private equity firm, Warburg Pincus said its affiliate Green Fin Investments BV purchased a majority stake in Parksons Packaging Ltd, leading manufacturers of retail ready packaging (RRPs) designed to optimize shelf space usage.

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Arun Hegde
Corporate Sales, USA
Global Market Insights, Inc.
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About Global Market Insights:

Global Market Insights, Inc., headquartered in Delaware, U.S., is a global market research and consulting service provider; offering syndicated and custom research reports along with growth consulting services. Our business intelligence and industry research reports offer clients with penetrative insights and actionable market data specially designed and presented to aid strategic decision making. These exhaustive reports are designed via a proprietary research methodology and are available for key industries such as chemicals, advanced materials, technology, renewable energy and biotechnology.

This release was published on openPR.