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edusharp signs on Brix Media as its media networking partner

07-11-2011 08:39 AM CET | Science & Education

Press release from: Brix Media Pvt. Ltd.

Mumbai, July 8, 2011: edusharp, a skill empowerment firm that aims to enhance employment amongst fresh graduates by imparting business skills and to develop a corporate orientation essential for career success, signed on Brix Media as their retainer media networking and support partner in Mumbai. The organization is promoted by a team of young motivated individuals who have come together for a common vision to revolutionize and develop professional lives and enhance employability options for students in the corporate world through business skills training.
Speaking on this partnership, Bobby Singh Chandel, Founder & CEO, edusharp said, “Today, employability is a bigger issue than employment in India. A 2010 report by audit and consulting firm KPMG stated that inadequate skills is a major area of concern in India and added that training could change the contours of the job market. edusharp realises that the need of the hour is to bridge the wide gap between academics and industry requirements and has therefore associated with Brix Media. The objective of this association is to create awareness about the importance of developing employable skills in today’s youth to be successful in the corporate world. More importantly, it endeavours to provide a better understanding of the pivotal role played by edusharp in developing talents mapped to industry needs through its cutting-edge programmes in the skills development of today’s youth. Following the National Skills Mission target, as declared by the Prime Minister, India needs to impart education with employable skills training to 500 million youths by 2020. This association is a step forward in that direction.”
Incidentally, it is the newly established Brix Media’s first retainer account and speaking on this, CEO, N Chandramouli said, “In these days of increasing globalization, possessing specialized and adequate skills is essential in any field of work or profession. In a country like ours where there is a vast availability of human workforce, developing employable skills is the key to corporate success. Thus, we are happy to be chosen by edusharp as their media networking partner in their noble initiative and we look forward to working with them, for many years to come.”

About Brix Media
The organization is primarily focused on media engagement and helps clients engage with the media effectively and efficiently. It has a 10-city direct presence, 6-city indirect presence for media-relations, plus an up to 90-city reach (all major media hubs) with a live database with over 10,000 journalists across India. The company offers a 360-degree PR campaign to build, manage and sustain the reputation of its clients. It has its own experts doing research, strategic planning, monitoring and evaluation. The teams are specially trained for crisis and hostile engagements and are geared for pre-emptive, reactive and proactive media actions. It has an outgoing and dynamic team comprising of inquisitive and creative people, balanced by a pragmatic and principled approach of media execution, making media relations an enjoyable task. The Brix Media personnel are available 24 x 7 x 365 and have constant engagement with the Editor, COB & beat-editors (to reporters & desks) of thousands of media houses to get quality intelligence. Thus the Brix Media edge is all about relationships plus knowledge.
For further information, log on to: www.brixmedia.wordpress.com
About edusharp
edusharp is a skill empowerment firm aiming to enhance employability skills through learning and development amongst final year students and fresh graduates. edusharp is focused on imparting work place skills and other critical skills required for career development. We train fresher’s to make them industry-ready to meet the ever growing demands of various sectors like Banking and financial services, Insurance (Life and Non-Life) and Retail Management.
edusharp focuses on empowering fresh graduates in India with essential skill development that the industry requires through career guidance and training. This increases career opportunities; gives them a cutting edge; helps them contribute productively and effectively right from the start of their careers.
edusharp team consists of people with diverse backgrounds and rich industry experience in varied sectors. This industry knowledge and expertise is reflected in the training modules to enable students to understand and match industry requirements
edusharp equips students with the skills required to provide them with the right career guidance and helps enhance their professional skills. Various industry sectors would get skilled, trained, job ready and certified employees who would enhance productivity and maintain a progressive work environment.
The program offered at edusharp is a certification for Work Place Skills, which is a tailor made program based on extensive research amongst students, with inputs from various industry players and guidance from senior human resource teams in various corporate. The program architecture is designed to be interactive, experiential and development oriented which is essential for success in the global workplace
For further information log, on to: www.edusharp.com

For further information on the press release, please contact- Sayani Bagchi
Mail: sayani@bluelotuspr.com, Phone- 022 66522840, 9820421332

Brix Media Pvt Ltd.
2/52 Kamal Mansion,
Apollo Bunder road,
Colaba,
Mumbai- 400005
For further information on the press release, please contact- Sayani Bagchi
Mail: sayani@bluelotuspr.com, Phone- 022 66522840, 9820421332

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