Magnus Hive - The best marketing solution for every blockchain company!

Why the Three Musketeers took the plunge
Craziness, Ambition and a combined Sense of Purpose, this is the story of Magnus Hive

It was just another day in our lives as we headed to work in Mumbai, until later that afternoon when we got a call from a much sought after client, asking us to help him with a Branding and Marketing Campaign. Syed, Ashish and I had locked ourselves in a meeting room, away from all possible distraction, and we were discussing our Branding and Vision. In the next few hours, more projects and phone calls followed. We had more work than we would take on in the first place, and this was only the beginning.

Throughout our careers in companies in Technology, Finance, and Blockchain domains, we’ve come across CEOs and Project Managers struggling with Branding, Marketing, and Lead Generation for great products. Having identified this gap, we were eager to fill it. And two months ago, we put our heads together and ideated on this Problem Statement.

The result of this brainstorming was our Startup — Magnus Hive. We set out to solve a problem that was much bigger than ourselves, committing our skills, our time and our lives to a greater purpose — Helping Businesses’ scale and grow through lead generation, branding and marketing, allowing them to focus on their core product.
Coming back to that eventful afternoon- Syed, our Co-founder & Chief Business Officer, a smart, kind and down-to-earth guy, presented our Branding Proposal with the logo that we couldn’t wait to see. Ashish, our Co-Founder & Chief Technology Officer, cool and resourceful as he is, had the best reaction to the logo. At that moment, I knew our designer Dheeraj Nanduri had given it all he had. Our logo’s design origin is an interesting one and I think it’s key to our story.

The Birth of Magnus Hive
Two months ago, when we first discussed the idea of a Business that filled gaps and offered non-invasive solutions (more like plug and play), we had two things in mind — Magnus (First of its kind) and a Hive (Beehives have been symbolic of harmonizing with the environment).

Magnus Hive quintessentially stands for a Business that is the First of its kind and that offers solutions that fit in without calling for major shifts or technical requirements. We pride ourselves in being Fast, Effective and Plug & Play.
So our design firm, led by Dheeraj Nanduri, designed our logo largely based on a honeycomb or beehive.

Step 1 — The Design Concept
So we had a hexagon, derived from a beehive and the initials of the brand name, M and H. At this point, we weren’t sure we’d arrive at a good design, but the designers kept going. And what came next, left us all in awe.

A few variations and an elegant choice of color led us to more hexagons and something that looked like this.

Step 2 — The Design Concept
So we now had hexagons next to each other, in a honeycomb style and our initials on one of them. But the “logo” still didn’t feel like a “logo”. This looked more like an extension of the actual logo, and that’s when we narrowed down to the one key element.

Magnus Hive
When we laid our eyes upon this, something shifted inside us. This was an embodiment of our ideas and beliefs. It had to be our logo. The hexagon around the initials has incomplete sides, representing the idea of fitting our solution in existing businesses, whose core focus is technology. The colors black and white represent our ideals of Transparency and Integrity.

Afterthoughts
As the world is shifting towards technology-focused enterprises and solutions, the market for Lead Generation and Marketing is expanding at an exponential rate. Magnus Hive was founded with this futuristic vision and we are here to stay. We are serious about building the face of technology led and focused businesses and we are here to usher in New Age Marketing.

The writer, Ekta Mourya is Co-founder & CEO at Magnus Hive. Follow Ekta on Twitter: @Ekta_From_Hive

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Applause from you, Dheeraj Nanduri, and
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Magnus Hive quintessentially stands for a Business that is the First of its kind and that offers solutions that fit in without calling for major shifts or technical requirements. We pride ourselves in being Fast, Effective and Plug & Play.

Magnus Hive
5th floor,
15 Rue Denfert Rochereau,
73000 Chambéry,
France
Contact: team@magnushive.com

This release was published on openPR.