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“Grow to Greatness…” by Steve Olson Tops Amazon Bestseller List

04-26-2011 08:57 AM CET | Business, Economy, Finances, Banking & Insurance

Press release from: IV Technologies Pvt. Ltd.

SAN JOSE, California, April 23, 2011 -- “Grow to Greatness – How to Build a World-Class Franchise System Faster” Authored by Steven Olson, hits #1 spot at Amazon.com bestselling list.

With extensive real world experience in franchising a business successfully, Steve has written the book and explained in depth all the aspects about both structural and executional details for start-up franchisors and valuable tips and insights for experienced franchise recruiters.

In his bestselling book Steve reveals few time-tested ways to accelerate franchise development like:
• The Five Success Drivers to System Growth
• The Six Steps to Selling Success
• The Four Steps to Lead Generation Success
• How "selling CEOs" drive development
• Quick-start training for new franchisors and sales people
• Advanced sales training for seasoned pros
• Three keys for e-recruitment success

The readers of “Grow to Greatness – How to Build a World-Class Franchise System Faster” will get the answers to how to:
• Develop a high-performance sales program
• Improve ROI from marketing and ad spending
• Find and qualify the right prospects faster
• Measure results to improve performance
• Use brokers to boost sales
• Strengthen franchisee satisfaction and validation
• Stay current with technology, trends, and markets
• And much more …

Scott Haner, Vice President Franchise Development, Yum! Brands Inc. (A&W All American Food, KFC, Long John Silver’s, Pizza Hut, Taco Bell” says, “This book provides details and execution for starting a franchise with valuable insights for experienced franchisors!” Lynette McKee the Vice President of Franchising and New Business Development, Dunkin' Brands says, "Both new franchisors and established brands going through a re-creation will greatly benefit from this book ... be ready to mark a great idea on every page!"

Steve’s bestselling book, “Grow to Greatness…” is an asset to everyone who needs expert advice on starting and building a franchise business, including emerging and established franchisors, as well as for anyone considering franchising a business.

“Grow to Greatness – How to Build a World-Class Franchise System Faster” is available at trusted online stores like Amazon.com and at Steve’s Website: www.franchise-update.com/magazine/growtogreatness

To get in touch with Steve Olson or to know more about his book, kindly visit: www.growtogreatness.net. For booking a consultation, book signing or to discuss an interview, please call Steve at (408) 997-7795

About Steve Olson:
Steve Olson, the anticipated author of Amazon bestselling book - "Grow to Greatness", is the publisher of Franchise Update Media Group. Olson is an industry expert with success as a franchisee, franchisor and consultant. He has distilled 30 years of executive management and real-world experience into this insightful guide to franchising your business.

For more information, please visit www.franchiseupdatemedia.com.

# # # # #

IV Technologies Pvt. Ltd. is an interactive marketing company that provides business blogging, video marketing and focused press release marketing solutions to clients across the globe. They help to build their clients’ powerful business brand through business blogging and use online marketing and social media to communicate effectively to take their business to the next level.

IV Technologies Pvt. Ltd.
187, Sector-A, H. N. C.,
BHEL, Bhopal
462022
India

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