Press release
Insights into Anti-Counterfeit Packaging Market: Global Trends and Analysis
Anti-Counterfeit Packaging Market
The anti-counterfeit packaging market size is expected to see rapid growth in the next few years. It will grow to $276.45 billion in 2028 at a compound annual growth rate (CAGR) of 12.5%. The growth in the forecast period can be attributed to focus on supply chain security, adoption of smart packaging, consumer awareness and demand, increased counterfeiting activities, rising regulatory stringency.. Major trends in the forecast period include expansion of e-commerce and global supply chains, advanced authentication technologies, regulatory compliance and standards, rise in global counterfeiting activities, consumer awareness and demand..
Market Overview -
Anti-counterfeit packaging refers to the method of assigning secure packaging to a product or using technologies to prevent imitation of the product.
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Rising Pharmaceutical Sales Fuel Growth In The Anti-Counterfeit Packaging Market
The surge in sales of pharmaceutical and healthcare products is expected to propel the anti-counterfeit packaging market. The sales of pharmaceutical and healthcare products are rising due to increasing prevalence of diseases, aging population, and increasing healthcare expenditure. Counterfeit products are a major global issue, and counterfeit pharmaceuticals constitute a huge threat to the entire healthcare industry, causing revenue loss for businesses and a greater risk to the lives of those who consume counterfeit drugs. Anti-counterfeit pharmaceutical packaging helps to reduce counterfeiting or infringement and sales of fake pharmaceuticals. For instance, according to the First-Quarter 2022 report of Pfizer, a US-based pharmaceutical and biotechnology company, it earned revenues of $25.7 billion in 2022, showing an operational rise of 82% from 2021. $14.94 billion in revenues came from the vaccines category, $3.19 billion from hospitals, $2.97 billion from oncology, and $820 million from immunology. Therefore, the surge in sales of pharmaceutical and healthcare products will drive the anti-counterfeit packaging market.
Competitive Landscape -
Major companies operating in the anti-counterfeit packaging market report are AlpVision SA, Applied DNA Sciences, Authentix, Avery Dennison Corporation, DuPont de Nemours Inc., 3M Company, SATO Holdings, CCL Industries, Sicpa, 3D AG, Catalent Pharma Solutions Inc., NeuroTags Inc., Ampacet Corporation, Advance Track & Trace, Inksure Technologies, Impinj Inc., Zebra Technologies Corporation, U-NICA Solutions AG, Alien Technology Corp., Intelligent Label Solutions, SML Group, SICPA Holding SA, DuPont de Nemours Inc., Systech International, PharmaSecure Inc., Uflex Limited, SAVI Technology Inc., Suvision Holdings Private Limited, TruTag Technologies Inc., DrugStoc .
Technological Advancements Driving Innovation In Anti-Counterfeit Packaging Market
Technological innovation is a key trend in the anti-counterfeit packaging market. Companies are integrating novel technologies such as QR codes, artificial intelligence (AI) algorithms, machine learning, and others to prevent product counterfeiting. Such advancements enable key players to gain a competitive edge in the market. For instance, in June 2022, ExxonMobil Lubricants, a US-based oil and gas firm, introduced 'Mobil Super,' a passenger vehicle lubricant with redesigned packaging that incorporates a new QR-code-based anti-counterfeit feature on the bottles for validating the authenticity of the products.
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Key Segments -
The anti-counterfeit packaging market covered in this report is segmented -
1) By Technology: Mass Encoding, Radio Frequency Identification (RFID), Holograms, Forensic Markers, Tamper Evidence, Other Technologies
2) By Packaging Format: Bottles And Jars, Vials And Ampoules, Blisters, Trays, Pouches And Sachets, Other Packaging Formats
3) By End Use: Food And Beverage, Healthcare, Automotive, Personal Care And Cosmetics, Electrical And Electronics, Other End Users
Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics
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