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Daktronics Leads the Way

09-04-2009 07:59 PM CET | Sports

Press release from: Daktronics Inc.

When sports is the issue, may it be football, soccer, hockey, baseball, cricket, aquatics or any other sport played and enjoyed around the world, the name Daktronics is in the foreground. Whether its world game arenas in Asia, the European continent, FIFA 2010 Soccer World Cup venues in South Africa, the FIFA U20 2009 tournament in Egypt, Daktronics’ state-of-the-art products and technology are, “part of the game.”

After only 40 years in business, the company has clearly positioned itself as a leader in the display industry. By being at the forefront of technology development, Daktronics has become the world’s largest supplier of large-screen video displays and related control systems. As new stadiums continue to add more amenities and require more complex technology, displays and messaging, Daktronics has become more involved with stadium planners earlier in the process, helping to design how the systems will fit in with the rest of the facility.

“Sports are a huge focus for us,” says Jim Morgan, Daktronics CEO. “It is the biggest chunk of our business. Sports are high profile, so we tend to be known for that work. We bring a single vendor solution to the customer, where our competitors have to team up to handle the very large systems.”

Visitors to the three Daktronics manufacturing facilities are thoroughly impressed when they witness the technology, the automation, and the sheer scale and number of projects in production.

Al Kurtenbach (one of the two founders) says “One of the keys to the company’s success has been constantly pushing the envelope and continuing to improve. We’re always trying to get better, that’s our mantra. We need to grow, continue to introduce new products and continue to serve our markets better. There is never a day to relax.”

With a number of stadium and arena projects planned and more coming, Daktronics officials remain optimistic about the company’s long-term future in scoreboard design, manufacture and installation, along with the diversification of the company’s other business units.


www.daktronics.com

Daktronics’ product portfolio includes video displays, billboards, scoreboards and traffic information systems with LED technology and control systems that transform visions into realities.

Daktronics has strong leadership positions in, and is the world’s largest supplier of, large screen video displays, electronic scoreboards, computer-programmable displays, digital billboards and control systems. The company excels in the control of large display systems, including those that require integration of multiple complex displays showing real-time information, graphics, animation and video. Daktronics designs, manufactures, markets and services display systems in sport, business and transportation applications for customers around the world. We earned our reputation with 40 years of experience in the sports, -entertainment and advertising industries. The superior quality of our products and the competence of our staff speak for themselves.

Daktronics‘ manufacturing facilities are located in Brookings, South Dakota (USA) and have Sales and Service offices on every continent. Our European groups are based in France, the United Kingdom and Germany. There, experienced and competent sales and service staff offer clients computer-controlled video display systems, full color LED big screen displays, and a complete scoreboard program, including professional services.

The offices of Daktronics GmbH are located in Wiesbaden, from where its sales, distribution and service organizations expertly deal with the demands of an ever-growing European market. To guarantee the quality of our recognized customer service, we work closely with authorized dealers and service companies all over Europe.

Daktronics Super Systems facilitate the combination of LED-video displays, scoreboards, fascia-displays and others into an integrated entertainment and communications system. The advantage of single source product supply and installation guarantees that subsystems within the display and scoreboard have been designed to work with one another.

Daktronics LED video displays are format compatible. This means they can be simultaneously controlled in standard and HD format. The combination with the V-Link® video processor allows both standards to be presented next to one another.

Since their introduction in 1997, Daktronics LED video displays are the big screen solution for sporting events of any caliber and size. With more than 2,000 installed scoring systems worldwide, among them at the Berlin Olympic stadium, Daktronics developed scoring systems, control solutions and established customer service that are second to none.

In response to the growing demand for high resolution LED video displays, Daktronics introduced the HD-X model in 2007. At this time, the HD-X product line is comprised of two outdoor models, HD-12 and HD-16, and one indoor model, HD-4. Current installations include the NBC-TV channel, the Arizona Cardinals stadium and Heinz Field, home of the Super Bowl 2009 champions, Pittsburgh Steelers.

Daktronics Inc.
331 32nd Ave, Brookings, SD 57006 USA

Anne Larkin
Intl. Marketing & Planroom
Phone: 1-605 697 4965
email:anne.larkin@daktronics.com

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