Press release
EMG Projects Win 2009 Communicator Awards
IRVINE, CA – Earthbound Media Group (EMG) is proud to announce its recent wins in the 15th annual Communicator Awards – two prestigious Silver Awards, or Awards of Distinction, for work developed for clients 20th Century Fox and The Ecology Center. Built from the ground up by the EMG team, 20th Century Fox’s I Love You, Beth Cooper cross-channel marketing campaign along with The Ecology Center’s website were honored for the “Viral Marketing” and “Green/Eco-Friendly” categories, respectively.“EMG is ecstatic about winning two Silver Communicator Awards,” explained EMG Creative Director Lawrence Williford. “Being honored by a highly esteemed panel of industry experts from around the globe is something EMG can truly be proud of. It’s clear that our work is full of creativity and innovation, and the additional status of ‘award-winning’ attached to our work is just an extra bonus.”
EMG imagined, developed and managed the cross-channel marketing campaign for 20th Century Fox’s upcoming romantic comedy I Love You, Beth Cooper. Launched over Valentine’s Day weekend, EMG built the official movie website at iloveyoubethcooper.com with an interactive widget, inviting users to share their feelings of love, like, friendship and rejection to friends over e-cards, mobile phone and social media networking websites Facebook and MySpace. Supported by a strategic search, social media and viral marketing campaign, the widget stirred up both awareness and excitement among moviegoers and fans alike.
The Ecology Center website at www.theecologycenter.org was developed by EMG pro bono to support the Orange County-based, non-profit organization’s mission of inspiring individuals and communities to get involved in preserving the environment. Incorporating stunning branded illustrations with flash, the simply designed website effectively promotes environmental awareness and education.
Administered by an invitation-only body of top-tier communications professionals on behalf of the International Academy of the Visual Arts (IAVA), the 2009 Communicator Awards received an incredible pool of over 7,000 entries from across the U.S. and around the globe. To-date, the competition remains the leading international awards program of its kind, honoring the best creative work in the areas of print, video, interactive media, audio, integrated campaigns and marketing.
Visit www.iloveyoubethcooper.com and www.theecologycenter.org today to see the excitement surrounding the creative work produced by EMG’s multifaceted team.
About EMG (www.earthboundmediagroup.com)
EMG is a one-of-a-kind, technology-driven strategic marketing agency. Our singular goal is to evolve the digital and visual landscapes of business for corporations, brands and non-profits worldwide.
As a leader in the marketplace, EMG has single-handedly set a benchmark for complexity, creativity and vitality in the solutions we have provided for both our partners and clients alike.
About the Communicator Awards (www.communicatorawards.com)
Now entering its 16th season, the Communicator Awards is a leading International awards program founded by communication professionals to recognize creative excellence in the field of communications. The competition is sanctioned and judged by the International Academy of the Visual Arts (IAVA), an organization comprised of award-winning professionals from Alloy, Disney, Estee Lauder, HBO, MTV, Victoria’s Secret, Wired and Yahoo!.
Earthbound Media Group
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Irvine, CA 92618
Press Contact: emginfo@earthboundmediagroup.com
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