AR/VR Display Market worth $13.37 billion by 2030, growing at a CAGR of 17.99% - Exclusive Report by 360iResearch

The "AR/VR Display Market by Technology (AR, VR), Device (HMD, Hologram, HUD), Display Technology, End User, Application - Global Forecast 2024-2030" report has been added to 360iResearch.com's offering.

The Global AR/VR Display Market to grow from USD 4.20 billion in 2023 to USD 13.37 billion by 2030, at a CAGR of 17.99%.

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Augmented reality (AR) and virtual reality (VR) are immersive technologies that allow users to experience a different reality. AR overlays digital information on real-world elements, whereas VR creates a completely immersive environment that shuts out the physical world. These technologies utilize AR/VR display systems to deliver interactive and visually compelling experiences. The increasing usage of these technologies in applications ranging from gaming to e-commerce has accelerated the demand for AR/VR displays. The rise of remote work and the increased need for virtual collaboration tools, particularly in the ongoing COVID-19 pandemic situation, has spurred the demand for AR and VR display technologies. In retail and e-commerce, these technologies have allowed businesses to offer virtual trial rooms, product demos, and enhance consumer shopping experiences. However, the complex manufacturing process and high cost associated with the device impede their development. Market players are working on developing quality display technologies that are also cost-effective to address these concerns. As technology continues to evolve, we can expect more display functionality sophistication, including resolution improvements, field of view, and overall user comfort. In the coming years, AR and VR can be utilized for simulation-based training, remote surgery, patient care, and therapeutic treatment, showcasing their potential to redefine traditional medical practices.

The Americas, particularly the United States and Canada, are at the forefront of the thriving AR/VR display technology industry. The region is a hub of innovation, owing to major tech companies investing heavily in AR/VR research & development. The Americas hold a major share of global market value in AR/VR displays and overlooks large-scale production of AR/VR displays, especially for the gaming, healthcare, and military sectors. Asia is the fastest-growing region in the global AR/VR display market, specifically China, Japan, and South Korea. Asian electronic companies have entered the AR/VR market, boosting the production and usage scenario of displays, and are steady contributors to the substantial growth of the industry. Particularly, Japan and South Korea are predominantly invested in using AR/VR technology in tourism, entertainment, and education. Europe is home to several key companies in the AR/VR display industry, contributing significantly to the industry's growth. The region encompasses several companies introducing high-resolution displays to cater to the demands of the AR/VR market. In the Middle East & Africa, there is an increasing level of interest and ongoing investments in AR/VR technology in countries such as the UAE and Saudi Arabia, portraying an immense need for displays.

Market Segmentation & Coverage:

This research report categorizes the AR/VR Display Market in order to forecast the revenues and analyze trends in each of following sub-markets:

Based on Technology, market is studied across AR and VR. The AR commanded largest market share of 57.47% in 2023, followed by VR.

Based on Device, market is studied across HMD, Hologram, HUD, and Projectors. The HMD commanded largest market share of 32.16% in 2023, followed by HUD.

Based on Display Technology, market is studied across DLP, LCD, LCOS, Micro-LED, and OLED. The LCD commanded largest market share of 25.23% in 2023, followed by OLED.

Based on End User, market is studied across Aerospace & Defense, Automotive, Commercial, Consumer, Education, Energy, Enterprise, and Healthcare. The Consumer commanded largest market share of 19.42% in 2023, followed by Education.

Based on Application, market is studied across Advertising & Marketing, Gaming, Maintenance, Manufacturing, Simulation & Training, and Sports & Entertainment. The Simulation & Training commanded largest market share of 19.44% in 2023, followed by Advertising & Marketing.

Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom. The Americas commanded largest market share of 40.15% in 2023, followed by Europe, Middle East & Africa.

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FPNV Positioning Matrix:

The FPNV Positioning Matrix is essential for assessing the AR/VR Display Market. It provides a comprehensive evaluation of vendors by examining key metrics within Business Strategy and Product Satisfaction, allowing users to make informed decisions based on their specific needs. This advanced analysis then organizes these vendors into four distinct quadrants, which represent varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital(V).

Market Share Analysis:

The Market Share Analysis offers an insightful look at the current state of vendors in the AR/VR Display Market. By comparing vendor contributions to overall revenue, customer base, and other key metrics, we can give companies a greater understanding of their performance and what they are up against when competing for market share. The analysis also sheds light on just how competitive any given sector is about accumulation, fragmentation dominance, and amalgamation traits over the base year period studied.

Key Company Profiles:

The report delves into recent significant developments in the AR/VR Display Market, highlighting leading vendors and their innovative profiles. These include Apple Inc., AU Optronics Corp., Augmedics, Barco N.V., BOE Technology Group Co., Ltd., eMagin Corporation, Google LLC by Alphabet Inc., Holoeye Photonics AG, Innolux Corporation, Jasper Display Corp., Kopin Corporation, Kura Technologies, Lenovo Group Limited, LG Display Co., Ltd., Magic Leap, Inc., Meta Platforms, Inc., Mojo Vision, Niantic, Raontech, Samsung Electronics Co., Ltd., Seiko Epson Corporation, Sony Group Corporation, STMicroelectronics N.V., TCL Technology Group Corporation, TeamViewer, Virtual Realities, LLC, Vuzix Corporation, and Wave Optics Limited by Snap.

Key Topics Covered:

1. Preface
2. Research Methodology
3. Executive Summary
4. Market Overview
5. Market Insights
6. AR/VR Display Market, by Technology
7. AR/VR Display Market, by Device
8. AR/VR Display Market, by Display Technology
9. AR/VR Display Market, by End User
10. AR/VR Display Market, by Application
11. Americas AR/VR Display Market
12. Asia-Pacific AR/VR Display Market
13. Europe, Middle East & Africa AR/VR Display Market
14. Competitive Landscape
15. Competitive Portfolio

The report provides insights on the following pointers:
1. Market Penetration: Provides comprehensive information on the market offered by the key players
2. Market Development: Provides in-depth information about lucrative emerging markets and analyzes penetration across mature segments of the markets
3. Market Diversification: Provides detailed information about new product launches, untapped geographies, recent developments, and investments
4. Competitive Assessment & Intelligence: Provides an exhaustive assessment of market shares, strategies, products, certification, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players
5. Product Development & Innovation: Provides intelligent insights on future technologies, R&D activities, and breakthrough product developments

The report answers questions such as:
1. What is the market size and forecast of the AR/VR Display Market?
2. Which are the products/segments/applications/areas to invest in over the forecast period in the AR/VR Display Market?
3. What is the competitive strategic window for opportunities in the AR/VR Display Market?
4. What are the technology trends and regulatory frameworks in the AR/VR Display Market?
5. What is the market share of the leading vendors in the AR/VR Display Market?
6. What modes and strategic moves are considered suitable for entering the AR/VR Display Market?

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