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India Online Furniture and Home Décor Market has witnessed a Strong Growth Trajectory Backed by Competitive Technological Advancements: Ken Research

04-07-2022 02:59 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: Ken Research Pvt Ltd

India Online Furniture and Home Décor Market has witnessed

India News

Increased Digitization: The e-retail business in India is being boosted by technology improvements, such as the availability of high-speed internet networks, like 4G, and increased adoption of smart devices. Customers were able to purchase furniture more easily through online channels, as a result of these improvements. Furthermore, the growing number of smartphone users in India, as well as online shopping, is driving the furniture manufacturers to market their products through online channels.

Emergence of New Players: Growing popularity of online shopping is encouraging furniture manufacturers, such as Godrej Furniture, Nilkamal, and others, to introduce and sell their products online. For example, Nilkamal's flagship brand @Home, a prominent offline retailer of prefabricated furniture products, has launched an online shopping facility for its exclusive selection of @Home furniture, furnishings, and home decor items. Moreover, Swedish furniture behemoth - IKEA recently entered the market.

For More Information on the research report, refer to below link:-
https://www.kenresearch.com/consumer-products-and-retail/home-and-office-furnishings/india-online-furniture-and-home-decor-market-outlook-to-2027/536297-95.html

Growing Government Support: As India strives to become a worldwide manufacturing hub, key initiatives, such as "Make in India" and "Vocal for Local," have boosted the manufacturing sector, including furniture manufacture. The Government of India's Make in India project intends to raise the manufacturing sector's proportion of the country's GDP to 25% by 2025. Furthermore, in August 2019, the government approved 100% FDI in contract manufacturing via the automated route, boosting the sector's growth.

Work from Home Culture: One of the primary factors driving the growth of the work-from-home furniture market is an increase in the demand for multifunctional furniture. Companies are likely to introduce a hybrid work model, with employees continuing to work from home for some of the time. This will help to maintain demand for furniture for working at home, such as laptop tables, study tables, etc.

Analysts at Ken Research in their latest publication "India Online Furniture & Home Décor Market Outlook to FY'2027 - Driven by Expanding Customer Base and Increasing Government Initiatives to Promote Furniture Industry" believe that the Online Furniture & Home Decor market in India is expected to experience positive growth owing to the growing demand for the office furniture, increasing e-commerce market coupled with the surge in the penetration of smartphones and growing internet users in the country. The market is expected to register a positive CAGR of 36.8% in terms of revenue during the forecasted period 2021P-2027F.

Key Segments Covered:-

By Product Category

Furniture

Furnishings & Home Decor

By Furniture Items

Beds

Sofa Sets

Dining Furniture

Chairs & Tables

Others

By Furnishings & Home Décor

Textiles (Linen, Curtains, Cushions & Covers)

Table Décor & Wall Décor

Mattresses

Lighting

Others (Spiritual, Flooring, etc.)

By Region

Tier 1

Tier 2

Tier 3

By Commercial/Personal Usage

Personal

Commercial

Request For Sample Report @ https://www.kenresearch.com/sample-report.php?Frmdetails=NTM2Mjk3

India Online Home Décor Market Companies Covered:-

Pepperfry

Home Town

Home Centre

At Home by Nilkamal

Godrej Interio

Urban Ladder (Reliance Retail)

IKEA

Space Wood

Durian

Key Target Audience:-

Online Home Décor Companies

E-Commerce Marketplace Platform

Retail Companies

PE and VC Firms

Time Period Captured in the Report:-

Historical Period - FY'2016-FY'2022

Forecast Period - FY'2022-FY'2027

Key Topics Covered in the Report:-

India Furniture & Home Décor Market Overview

Key Furniture Manufacturing Clusters

India Online Furniture & Home Décor Market Overview

India Online Furniture & Home Décor Market Size

India Online Furniture & Home Décor Market Segmentation FY'2022

India Online Furniture & Home Décor Market Growth Drivers

India Online Furniture & Home Décor Market Trends & Developments

India Online Furniture & Home Décor Market Government Role and Initiatives

India Online Furniture & Home Décor Market Logistics Constraints

India Online Furniture & Home Décor Market SWOT Analysis

Competitive Landscape of India Online Furniture & Home Décor

India Online Furniture & Home Décor Market Cross Comparison

India Online Furniture & Home Décor Future Scenario

Future Market Size and Segmentations, FY'2022-FY'2027F

Covid-19 Impact on India Online Furniture & Home Décor

Analyst Recommendations

Case Studies

For More Information on the research report, refer to below link:-
https://www.kenresearch.com/consumer-products-and-retail/home-and-office-furnishings/india-online-furniture-and-home-decor-market-outlook-to-2027/536297-95.html

Related Reports:-

https://www.kenresearch.com/consumer-products-and-retail/home-and-office-furnishings/ksa-home-furniture-market/142278-95.html

https://www.kenresearch.com/consumer-products-and-retail/home-and-office-furnishings/uae-home-furniture-furnishing-market/175028-95.html

https://www.kenresearch.com/healthcare/general-healthcare/india-hospital-furniture-market-outlook-to-2025/348337-91.html

Contact Us:-
Ken Research
Ankur Gupta, Head Marketing & Communications
Support@kenresearch.com
+91-9015378249

Ken Research Pvt. Ltd.,
Unit 14, Tower B3, Spaze I Tech Business Park, Sohna Road, sector 49 Gurgaon, Haryana - 122001, India

Ken Research is a research based management consulting company. We provide strategic consultancy to aid clients on critical business perspective: strategy, marketing, organization, operations and technology transformation, advanced analytics, corporate finance, mergers & acquisitions and sustainability across all industries and geographies. We provide business intelligence and operational advisory across 300+ verticals underscoring disruptive technologies, emerging business models with precedent analysis and success case studies. Some of top consulting companies and Market leaders seek our intelligence to identify new revenue streams, customer/ vendor paradigm and pain points and due diligence on competition.

We currently cater to 300+ sectors with 150,000+ research repository across 196+ countries serving 1000+ clients and have partnered with almost 25+ content aggregators.

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