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The driving force on the Internet: ArnoldClark.com gets even better

11-04-2010 08:51 AM CET | Tourism, Cars, Traffic

Press release from: Arnold Clark

The driving force on the Internet: ArnoldClark.com gets even

ArnoldClark.com, which has recently been awarded the title of Hitwise’s number one automotive dealer website for the second consecutive year, has teamed up with the UK’s leading independent car reviewer, Car & Driving. This new online reviewing service can now provide Arnold Clark customers with the most up to date and comprehensive buying experience available, as well as delivering the best online customer service by offering a one-stop-shop website.

78% of customers stated in a recent survey that they always use the Internet throughout the whole car sales process, and 92% of customers named online video as a convenient way to get information about vehicles. With these statistics increasing every month, it was imperative for Arnold Clark to react to customers’ needs. With over 6000 cars reviewed on ArnoldClark.com in a video format, they have definitely ensured that their Internet resource is the best place to find, review and buy a car.

ArnoldClark.com now offers quality road tests and reviews that represent an honest and independent voice on every model, with no bias. The reviews are in written and video format, and allow online customers to thoroughly research their chosen car before enquiring or buying it. Most importantly, all the information is broken down into categories, which allows customers to make easy and efficient comparisons by using the scoring system. This scoring system rates aspects of the car, like performance, styling, economy and comfort, with a percentage, which allows customers to see how well a particular car performs under those criteria.

Sir Arnold Clark commented: “Independent car reviews on our website mean that our customers can now make an informed choice when buying their next car. We know that because we offer such a wide range of cars and represent so many manufacturers, it can sometimes be difficult to make a decision. Now, with independent reviews at customers’ finger tips on ArnoldClark.com, they will no longer need to worry about those difficult decisions.”

These essential guides, coupled with Arnold Clark’s vast range of cars at unbeatable, affordable prices, means that Arnoldclark.com is now undoubtedly the only website customers need to visit when looking for the car to suit all their motoring needs. Visit www.arnoldclark.com/car-reviews to view the vast range of reviews for most new and used cars.

For further media information, please contact Megan Kettle on 0141 433 4987, or megan.kettle@arnoldclark.co.uk.

Arnold Clark Automobiles Limited
Arnold Clark Automobiles is Europe’s largest car dealer group. Named after its founder, Sir Arnold Clark who started the business in 1954 after leaving the RAF as a motor mechanic instructor and being unable to find employment, the company has grown from a small showroom on Park Road in Glasgow’s West End to a company that now employs over 8,500 employees across over 145 branches nationwide. The family-run business now retails approximately 200,000 vehicles per year and generates an annual turnover of over £2 billion, it represents 19 car franchises and has developed its own car supermarket brand that offers nearly new and used cars at incredibly low prices. In 2004, Sir Arnold received a Knighthood in the New Year Honors list in recognition of his services to the Motor Industry and his contribution to the Scottish community. The Arnold Clark Group has won numerous awards, Deliotte Sunday Times Fast Track 100 Largest Privately Owned Company in Scotland, Automotive Magazine Best Large Dealer Group, Five Star Award from the British Safety Council, The Guardian Best Rental Company.
Car & Driving
Car& Driving are quickly establishing their significance in the UK motor industry, reaching practically all significant areas of media.
Five out of the top seven major regional publishers in the UK are either exclusive or major users of their motoring coverage. Many major county magazines use Car & Driving exclusively, as do an impressive portfolio of some of the UK's most visited websites. The resource is the most comprehensive and up to date available, and is produced by a company that understands the motoring industry.

134 Nithsdale Drive
Glasgow
G41 2PP

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